About CodeAds Media

CodeAds is a leading provider of online advertising solutions. Geared towards reaching the average consumer, CodeAds targets a mix of personal home pages and special interest sites. The most distinguishing feature of the Internet isn't the technology or the big, branded portals. Rather, it is the thousands of specialty-content web sites that allow loyal, highly involved audiences to pursue their passions - the passions that define their Internet experience. Often times these sources of advertising are overlooked and replaced with high priced portal placements that very rarely offer the same price/performance ratio found in their alternatives.

What are CPM ads?

Stands for "Cost Per 1,000 Impressions," and is used in online advertising. CPM defines the average amount of revenue a web publisher receives for every 1,000 impressions on his website. An impression is counted each time an advertisement is shown. While some advertisers pay publishers an amount based strictly on impressions, most advertisers pay for individual clicks or leads generated from their advertisements. Therefore, CPM is typically an average of the revenue generated from clicks or leads for every 1,000 ads shown.

Web publishers use CPM as a way of measuring how effective advertisements are at generating revenue. If certain advertisements generate a low CPM, publishers will likely switch to different ads that provide higher CPM rates and higher revenue. The CPM model is not only found in online advertising, but is used in several other types of advertising mediums as well.